Content Planning Skill: Build Content Pillars and a 30-Day Content Calendar in Your AI Assistant
Drop one file into Claude, Cursor, or Codex and turn a short brief into a full editorial calendar and slide deck.
It guides you step by step from a short brief to content pillars, a 30-day editorial calendar, and a ready-to-present slide deck for any brand or niche.
Any AI assistant that can read a SKILL.md file (Claude, Claude Code, Cursor, or Codex). No separate app, no account, no subscription, and no API key required.
Works with
Content planning is where most social media results are won or lost, and this skill turns that work into a guided, repeatable flow inside the AI assistant you already use. Drop one SKILL.md file into Claude, Cursor, or Codex and it walks you through an interactive, one-question-at-a-time process: business goal, audience persona, core message, three to five content pillars, funnel mix, channels, formats, posting frequency, distribution, and metrics. It reflects what is actually trending in your niche, then produces a clear content strategy, a visual 30-day content calendar, and a client-ready slide deck any non-expert can open and understand. Whether you plan for your own brand, a client, or a side project, you get an editorial calendar and content pillars without staring at a blank page.
- Go from a blank page to a complete content strategy with a clear business goal, persona, and core message.
- Get three to five content pillars, each with post ideas, so your calendar has structure instead of random posts.
- Receive a visual 30-day editorial calendar showing what to post, on which channel, in which format.
- Hand a polished slide deck to a client or stakeholder that anyone can understand in five minutes.
- Reflect current trends, hooks, and hashtags in your niche instead of generic advice.
- Repeat the same planning process every month for any brand or niche in minutes.
- 1Drop the skill into your assistant
Add the SKILL.md file to Claude, Claude Code, Cursor, or Codex. There is nothing to install and no key to configure. The assistant reads the file and is ready to run.
- 2Give it a short brief
Tell it who the plan is for: brand or person, niche, tone of voice, and where they post today. If details are missing, it asks one focused question at a time instead of dumping a long form on you.
- 3It researches your niche
Before building the plan, it looks at current formats, hooks, hashtags, and comparable accounts in your niche so the strategy reflects what is working now, not stale advice.
- 4You make the strategic calls
It presents clear options for goal, persona, positioning, pillars, funnel mix, channels, formats, frequency, distribution, and metrics, marking the strongest picks. You choose, or write your own, and nothing advances without your confirmation.
- 5It builds pillars and a 30-day calendar
Once your choices are set, it assembles three to five content pillars with post ideas and lays out a visual 30-day editorial calendar mapping each day to a pillar and a format.
- 6You get a client-ready deck
It produces a clean slide presentation with your brand colors and logo, covering the persona, positioning, pillars, calendar, distribution, and metrics, ready to present or export to PDF.
- 7Turn the plan into posts
With the calendar approved, you can move straight into writing the first posts, each already tied to a pillar, hook, persona, and call to action.
- A set of three to five content pillars, each with post ideas
- A visual 30-day editorial calendar mapping days to pillars and formats
- A client-ready slide deck (exportable to PDF) in your brand colors
- A written content strategy: goal, persona, positioning, funnel, channels, metrics
- A distribution plan covering SEO, reuse, and amplification
- A short starter list of posts ready to be written
Solo brand or creator plan
Run it for your own brand or personal profile: answer a quick mini-onboarding and get pillars plus a 30-day calendar tailored to your niche and tone.
Client-ready agency deck
Plan for a client and export a branded slide presentation in their colors and logo that you can present or send for approval.
Single-channel focus
Narrow the plan to one platform, such as Instagram or a blog, and get a format mix and posting rhythm built for that channel.
SKILL.md · README.txt · LICENSE.txt — Single-seat commercial use. Do not resell or redistribute the file. Compatible with Claude, Claude Code, Cursor, Codex.
What is the Content Planning skill?
It is a SKILL.md file you drop into your AI assistant. It guides you from a short brief to content pillars, a 30-day editorial calendar, and a client-ready slide deck for any brand or niche, one question at a time.
Does it work with Claude, Cursor, and Codex?
Yes. It works with any AI assistant that reads a SKILL.md file, including Claude, Claude Code, Cursor, and Codex. The flow is the same across all of them.
Do I need to install anything or pay for an API key?
No. There is no separate app, no account, and no API key. You add the file to an assistant you already use and run it.
Do I need design or coding skills to use it?
No. You answer plain-language questions and make choices. The skill assembles the strategy, calendar, and slide deck for you, so a non-expert can produce and present a professional plan.
Can I use it for any niche or client?
Yes. It is built to plan for any brand, person, or niche. You give it the tone of voice and context, and it tailors the pillars, calendar, and post ideas to that audience.
How is this different from a content calendar template?
A template is an empty grid you still have to fill in. This skill decides the strategy with you, generates the pillars and post ideas, and fills the 30-day calendar, then packages it as a deck you can present.
An AI skill is a small, reusable instruction file (a SKILL.md) that teaches an AI assistant to do one job well. Content Planning is exactly that: a Claude skill / AI agent skill you drop into your own assistant and run on demand, with no app, no subscription and no lock-in. You own the file forever.
It runs in Claude, Claude Code, Cursor, Codex and any assistant that reads a SKILL.md or a system prompt. Because it is just text, it is fully portable, and if it needs something to run, content planning asks you for it first instead of inventing.
Creators reach for it as a podcast clips AI and an AI podcast clip generator, to turn a podcast into Shorts and to pull podcast highlights automatically, finding the best podcast moments without scrubbing the whole episode.
- Download the file after checkout you get the SKILL.md plus a short README and your license.
- Add it to your AI drop SKILL.md into your skills folder (for example
.claude/skills/) or paste its contents as a custom instruction. - Run it ask your AI to use Content Planning, give it what it asks for, and it does the work.
Get this skill plus every other one in a single agent bundle, ready to drop into your AI.
Ready to run Content Planning?
Content Planning
It guides you step by step from a short brief to content pillars, a 30-day editorial calendar, and a ready-to-present slide deck for any brand or niche.
SKILL.md (plain text, nothing runs on your machine) plus a README and your license.Checkout opens soon. Get early access and I will send you the link the moment it is live.
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