Meta Ads Campaign Setup and Optimization, Done by Your AI Assistant
Drop one file into your AI assistant and it plans, structures, and tunes your Facebook and Instagram ad campaigns.
It turns your AI assistant into a paid-traffic specialist that builds a complete Meta (Facebook and Instagram) ad campaign structure and gives you a precise optimization plan for existing campaigns.
Any AI assistant that can read a SKILL.md file: Claude, Claude Code, Cursor, or Codex. There is no separate app to run, no account to create, and no API key required.
Works with
Meta ads campaign setup is where most budgets get wasted: the wrong objective, a bloated audience, no clean campaign structure, and no plan for what to fix once it is live. This skill fixes that. It is a single SKILL.md file you drop into Claude, Cursor, or Codex, turning your assistant into a paid-traffic specialist that handles Facebook ads setup and Facebook ads optimization end to end. It asks the right questions one at a time (objective, budget, audience, placements, creative, destination URL), then produces a clean Campaign to Ad Set to Ad structure ready to build in Ads Manager, plus a specific, step-by-step optimization plan for campaigns you already run. No dashboard, no subscription, no API key: just guided expertise inside the AI you already use.
- Get a complete, professional Meta ad campaign structure (Campaign, Ad Set, Ad) instead of guessing in Ads Manager
- Know exactly what to change and where when a live campaign is underperforming
- Pick the right objective, bidding strategy, and optimization event for your goal (leads, conversions, traffic, reach)
- Build tighter audiences with cold, lookalike, and retargeting logic plus exclusions to avoid overlap
- Skip the wasted spend that comes from a rushed setup or a missing pixel or conversion event
- Move faster without hiring a media buyer or paying for another SaaS tool
- 1Drop the skill into your assistant
Add the single SKILL.md file to Claude, Claude Code, Cursor, or Codex. It loads instantly, with nothing to install and no API key to configure.
- 2Tell it your goal
Say what you want in plain language, for example build a lead campaign, or optimize my current Facebook campaign. The skill routes itself to the right mode: build a new structure, or produce an optimization plan.
- 3Answer a few quick questions
It asks one thing at a time: objective, daily or total budget, dates, location, audience, available creative, ad copy, and destination URL. It also flags prerequisites like a missing pixel or conversion event before you spend a dollar.
- 4It builds the structure
For a new campaign, it returns a full Campaign to Ad Set to Ad blueprint: objective, budget type, bidding, optimization event, cold and lookalike and retargeting ad sets, placements, exclusions, and clean UTM naming.
- 5It reviews before anything risky
The skill shows you the plan first and waits for your go-ahead. It never changes a live account behind your back; you stay in control of what gets built or activated.
- 6You apply it in Ads Manager
For optimization, you get an exact, ordered checklist of what to adjust and where. For new campaigns, you copy the structure straight into Meta Ads Manager and hit publish when you are ready.
- A complete Meta campaign blueprint: Campaign, Ad Sets, and Ads with all settings
- A recommended objective, budget type (CBO or ABO), and bidding strategy
- Audience definitions for cold, lookalike, and retargeting ad sets with exclusions
- A prerequisites checklist (pixel, conversion event, UTMs, destination URL)
- A prioritized, step-by-step optimization plan for existing campaigns
- Consistent, trackable naming and UTM conventions for clean reporting
Build mode
Design a brand new Facebook and Instagram campaign from a short brief, delivered as a ready-to-build Campaign to Ad Set to Ad document.
Optimize mode
Feed it a campaign that is already running and get a precise, ordered list of what to change, from budget shifts to audience and creative fixes.
Structure mode
Just need the blueprint to build manually? Get the full campaign architecture and settings without any account changes.
SKILL.md · README.txt · LICENSE.txt — Single-seat commercial use. Do not resell or redistribute the file. Compatible with Claude, Claude Code, Cursor, Codex.
What is the Launch/Optimize Meta skill?
It is a SKILL.md file you add to your AI assistant. Once loaded, your assistant works like a paid-traffic specialist that plans and structures new Meta (Facebook and Instagram) ad campaigns and gives you a step-by-step plan to optimize campaigns you already run.
Does it work with Claude, Cursor, and Codex?
Yes. It works with any AI assistant that can read a SKILL.md file, including Claude, Claude Code, Cursor, and Codex. You use it inside the assistant you already have.
Do I need to install anything or get an API key?
No. There is no separate app, no subscription, and no API key. You drop in one file and start describing what you want.
Will it change my live ad account by itself?
No. The skill shows you the plan and waits for your approval. For optimization it hands you a checklist to apply in Ads Manager, and it never activates campaigns on its own; you stay in control.
I am new to Facebook ads. Can I still use it?
Yes. It asks simple questions one at a time and explains the choices (objective, budget, audience, placements), so you get a professional setup even without media-buying experience.
Do I need design or coding skills?
No. You do not write code and you do not design creative. You answer a few plain-language questions and get a ready-to-build campaign structure and an optimization plan.
An AI skill is a small, reusable instruction file (a SKILL.md) that teaches an AI assistant to do one job well. Launch/Optimize Meta is exactly that: a Claude skill / AI agent skill you drop into your own assistant and run on demand, with no app, no subscription and no lock-in. You own the file forever.
It runs in Claude, Claude Code, Cursor, Codex and any assistant that reads a SKILL.md or a system prompt. Because it is just text, it is fully portable, and if it needs something to run, launch/optimize meta asks you for it first instead of inventing.
Creators reach for it as a podcast clips AI and an AI podcast clip generator, to turn a podcast into Shorts and to pull podcast highlights automatically, finding the best podcast moments without scrubbing the whole episode.
- Download the file after checkout you get the SKILL.md plus a short README and your license.
- Add it to your AI drop SKILL.md into your skills folder (for example
.claude/skills/) or paste its contents as a custom instruction. - Run it ask your AI to use Launch/Optimize Meta, give it what it asks for, and it does the work.
Get this skill plus every other one in a single agent bundle, ready to drop into your AI.
Ready to run Launch/Optimize Meta?
Launch/Optimize Meta
It turns your AI assistant into a paid-traffic specialist that builds a complete Meta (Facebook and Instagram) ad campaign structure and gives you a precise optimization plan for existing campaigns.
SKILL.md (plain text, nothing runs on your machine) plus a README and your license.Checkout opens soon. Get early access and I will send you the link the moment it is live.
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