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Bruno Ashford @brunoashfordSubscribeModule 14 · Lesson 14.3 · 11 min
Presenting Your Results
Build a short, credible ROI presentation for partners, investors or your team.
Use ← → to move. The marker highlights text and the pencil draws on the slide; navigation locks while you annotate. Undo removes the last mark, Esc exits.
1Know your audience and your ask
Partners care about profit and risk. Investors care about scale and margin. Your team cares about their workload and their jobs. Write one sentence: after this presentation, I want this audience to decide this. Everything in the deck serves that sentence.
2Gather your evidence
Pull the AI ROI Calculator from Module 12, the adoption scorecard from Module 13 and your AI use policy from Module 11. Pick one or two concrete before and after stories with real tasks. Numbers without a story are forgettable; stories without numbers are not credible.
3Draft the deck with Claude
Use the Results Presentation Outline from this module's materials and let Claude draft the content from your real files. Then edit every slide until you can defend every number out loud.
Using the Results Presentation Outline, my AI ROI Calculator, the adoption scorecard and our AI use policy (all attached), draft a 10-slide results presentation for my business partners. The ask is approval to extend the system to the operations team next quarter. Use only numbers from these files, label estimates as estimates, include one slide on what did not work, and write speaker notes for each slide.4Include what did not work
Show the agent you switched off and why. It is the slide that builds the most trust, because it proves you measured honestly and you will not waste money defending a bad idea.
5Rehearse the hard questions
Ask Claude to play your most skeptical partner and fire the ten hardest questions at you: data privacy, what happens if the tool changes, how much time the team really spends supervising. If you cannot answer one, fix the deck, not the question.
Act as my most skeptical business partner. You have just seen this results presentation. Ask me the 10 toughest questions you would ask about cost, risk, data privacy, dependence on one vendor and the real time the team spends supervising. After I answer each one, tell me if my answer would convince you and how to make it stronger.You did the work. Now you need other people to believe it and fund the next round. Here is the painful truth: most AI presentations fail because they show demos instead of numbers, or numbers nobody can check.
A good results presentation is ten slides or fewer. It opens with the problem in business terms, shows what changed with honest numbers, admits what did not work, and asks for one clear decision.
Key points
- One audience, one ask, ten slides or fewer.
- Combine one real story with checkable numbers.
- Show what did not work, it builds trust.
- Rehearse the hardest questions before the meeting.
Avoid
- Opening with a live demo instead of the business problem.
- Presenting optimistic numbers that collapse under one question.
- Hiding the failures.
- Ending without a clear decision request.
Two partners at an accounting practice presented their AI results to the third partner, who was skeptical. Eight slides: the month-end problem, three agents with before and after hours, one agent switched off for high rework, total payback in under four months, the data policy, and one ask: budget to extend the client document routine to all clients. The approval took ten minutes because every number was on one page and the failure was on the table.